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Tend

Turn WhatsApp leads into booked viewings.

Tend replies instantly, qualifies buyer intent, recommends relevant properties, books viewings, and routes each conversation to the right agent.

Built for real-estate brokerages and sales teams handling buyer enquiries through WhatsApp.

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  • Built for WhatsApp Business
  • Your agents stay in control
  • Human handoff anytime
WWhatsApp Tend is answering
Qualified lead
AED 2M · Investment · 600k cash ready
Viewing booked
Tomorrow · 6:00 PM · routed to Layla A.

Your agents may be offline.
Your WhatsApp doesn't have to be.

Property enquiries arrive at every hour. By the time your team opens the app, the conversation is already a qualified record with the viewing held.

Without Tend

The message sits unread until the morning. By then the buyer has messaged three other agencies, and the one who answered first is showing them a unit.

With Tend

The buyer gets an answer from your own inventory, is qualified on budget and timeline, and has a viewing held — before anyone on your team has woken up.

  1. 11:07 PM
    Enquiry arrives

    A buyer asks about a 2 bed while your team is offline.

  2. 11:09 PM
    Answered from your inventory

    Price, availability and handover, taken from your data.

  3. 11:12 PM
    Buyer qualified

    Purpose, budget and the cash they have ready.

  4. 11:14 PM
    Viewing requested

    The buyer asks for Thursday and Tend holds it.

  5. 7:30 AM
    Agent picks it up

    Layla opens a briefed lead, not a cold message.

SRSara R.Hot

Tend writes what it learns to the lead record as the conversation happens.

Example Tend workflow.

The full sequence

See Tend handle one real property enquiry.

From the buyer's first message to a briefed agent taking over. Tap any step to jump to it.

WWhatsAppTend is answering
Hi, I need a 2BR in JVC
Lead record

Tend writes what it learns here as the conversation happens.

Illustrative example using demo inventory — not a customer result.

One conversation, two sides

The buyer just chats.
Your team stays in control.

The buyer messages on WhatsApp as they always have. Behind it, every enquiry becomes a record your team can see, take over and act on, in one place.

Tend answers first
Every enquiry gets a reply, whether or not anyone is free.
You see all of it
One inbox across the team, not a phone nobody can search.
Step in any time
A buyer who asks for a person is flagged and handed straight over.
Conversations
Is the 2 bed at Harbour Vista still available?
Yes, 2 beds there start at 1.9M. Is it to live in or investment?
Investment. Can I view it Thursday?
Perfect. I will get Thursday confirmed and come back to you.
Tend is handling this. Take over any time.
Every conversation across the team, the one that is open, and the record behind it.

Illustrative product screens — example data, not customer results.

Answers from your data

AI is only useful when it knows what's actually for sale.

Tend answers from your property data instead of inventing prices or availability. Your developers, projects, units, payment plans and handover dates are the same source the AI, the pipeline and the forecast all read from.

Off-plan inventory

Harbour Vista Residences

Under construction
Developer
Meridian Developments
Unit
1204
Bedrooms
2 BR · 1,180 sqft
Price
AED 1.95M
Payment plan
60 / 40 · 20% on booking
Handover
Q4 2027
Availability
Available
Floor
12
Whats the payment plan?
60/40, with 20% on booking. Handover is Q4 2027.

Answered from the record above, not generated.

One unit as Tend holds it, and the reply it produces from those fields.

Illustrative product screens — example data, not customer results.

For brokerage owners

Automation without losing control.

Tend handles the first reply and the admin around it. Your team keeps the relationship, and can step into any conversation at any point.

Pipeline
Weighted forecastAED 12.6M
New34
2BR · Dubai Marina
AED 2.1M
Qualified21
Off-plan · Harbour Vista
AED 1.8M
Viewing12
Villa · JVC
AED 4.5M

Showing 3 of 5 stages — EOI / SPA and Won continue on a wider screen.

Live activity
Viewing booked
Bayline Quay · 6:00 PM tomorrow
2 min ago
Hot lead qualified
AED 2M · 600k cash ready
12 min ago
Handed to Layla A.
Buyer asked for a person
40 min ago
Reminder sent
Viewing in 2 hours
1 hr ago
Where every enquiry stands, and what Tend did while you were away.

Illustrative product screens — example data, not customer results.

Built around the workflow you already have.

Your WhatsApp number
Keep the number your buyers already message.
Your inventory
Tend answers from your own projects and units.
Your agents
Qualified conversations route to the right person.
Your control
Take over any conversation, at any point.

How it works

From your WhatsApp number to a booked viewing.

Onboarding is done with you. These are the five steps, in order.

  1. Connect WhatsApp Business

    Tend connects to your existing number through Meta's official WhatsApp Business Platform. You keep the number your buyers already message.

  2. Import or connect your inventory

    Load your projects, units and listings — by CSV or in the app — with prices, availability, payment plans and handover dates.

  3. Configure qualification and assignment

    Decide what Tend must establish before a lead counts as qualified, and which agent a conversation should go to.

  4. Tend responds, qualifies and recommends

    Every enquiry gets an answer drawn from your own data, with the buyer's budget, area and timeline captured as it goes.

  5. Your agents monitor, take over and close

    The team watches conversations in one inbox, steps into any of them, and picks up briefed leads rather than cold messages.

Questions

What brokerages ask before they start.

Does Tend replace our agents?
No. Tend handles the first reply and the qualifying questions around it, then hands the conversation to a person. Your agents keep the relationship with the buyer and do the part that actually closes a deal — the viewing, the negotiation, the follow-through.
Can an agent take over a conversation?
Yes, at any point. An agent can step into any conversation from the inbox, and Tend stops replying in that thread once a person takes it over. Tend also hands over on its own when a buyer asks to speak to someone, and the conversation is assigned so it has a clear owner rather than sitting in a shared queue.
How does Tend know which properties are available?
It answers from your own inventory — the projects, units and listings held in your Tend workspace, with their prices, availability, payment plans and handover dates. You can upload listings by CSV or add them in the app. Tend answers from those records rather than from general knowledge, which is what stops it inventing a price or offering a unit you have already sold.
Can Tend assign leads to different agents?
Yes. Qualified conversations are assigned to an agent, and your team decides the rules behind that. Assignment is what starts the follow-up clock, so a routed lead is tracked rather than simply labelled.
Which languages are supported?
The AI replies to buyers in English and Arabic, matching the language the customer writes in, without anyone switching a setting. The Tend dashboard itself is in English, and automated reminders and system notices are currently sent in English.
Does Tend work with our current WhatsApp Business setup?
Yes. Tend connects to your existing WhatsApp Business number through Meta's official WhatsApp Business Platform, so you keep the number your buyers already message and your team carries on working as normal.
How long does setup take?
Onboarding is done for you: connecting WhatsApp, loading your inventory, and configuring your qualification and assignment rules. How long it takes depends mostly on the state of your listing data and how quickly Meta verifies your business, so we scope it with you rather than quote a fixed number of days.
What happens when Tend cannot answer confidently?
It hands the conversation to a person rather than guessing. If a buyer asks something outside what your data covers, Tend offers the closest thing it can support and escalates instead of inventing an answer. Your team is alerted, and the full transcript is attached so whoever picks it up has the context.
Is our customer and property data protected?
Every record is scoped to your agency and checked on each request, so no other agency can see your leads, listings or conversations. Traffic runs over HTTPS, data is stored encrypted, and your WhatsApp credentials sit in a managed secrets store. You can export your data or request deletion of a contact at any time — the full detail is on our security page.

Keep your existing WhatsApp number

See Tend handle a real property enquiry.

We'll demonstrate Tend using a property or project your team actually sells.

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Built for Dubai real estate · Arabic & English · Off-plan ready

Built on the official WhatsApp Business Platform · Data encrypted in transit and at rest

Ready to respond to every property lead in seconds?

See how Tend works for your team.

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